The Klaviyo Flows Every eCommerce Brand Needs (But Most Get Wrong)

By Chrys, Shopify CRO & Klaviyo Expert at LCL3 · July 17, 2026 Email is still the highest-ROI channel in eCommerce — but only if the flows are set up correctly. Most brands have the basics installed but they’re either misconfigured, triggered wrong, or just not generating the revenue they should be. Welcome Series: The […]
5 Signs Your eCommerce Brand Is Ready for Fractional Leadership

By Chris Lewis, Founder & Operations Architect at LCL3 · July 10, 2026 Most eCommerce founders hit a wall between $1M and $20M+ in revenue. The business is no longer small enough to run on instinct — but not big enough to justify a full executive team. That gap is exactly where fractional leadership was […]
